Glitz is excited to announce the new Braun Büffel artist series! This time, in collaboration with Alvin Tan from PHUNK—together they create a one-of-a-kind LOVE-IS-LOVE themed hand script graphic featured on a limited edition capsule that includes a t-shirt, leather bags and accessories, and the other brand merchandise.
The Braun Büffel Artist Collaboration Series, is an ongoing series of collaborative initiatives with local and international artists prominent in a diverse range of art forms and mediums.
The Braun Büffel x PHUNK collection’s LOVE-IS-LOVE-themed hand script is an expression of how LOVE is pure and does not discriminate. The collection’s philosophy envelopes significant political, social and environmental movements of this new generation. According to the brand’s statement, ‘’LOVE is the greatest force that can truly eradicate divisiveness from our world. LOVE is infinite.’’
In conjunction with the release, Braun Büffel and Alvin Tan also unveils an experiential art installation along the pedestrian mall on Orchard Road outside of ION Orchard and Wisma Atria. The LOVE-IS-LOVE art installation shows a 3.6m infinity mirror made of 55-inch LED screens featuring animated love-themed visuals, creating an immersive experience where users can take the unlimited animated selfie.
The Braun Büffel LOVE-IS-LOVE art installation will run from 24 November to 6 December.
Meanwhile, The Braun Büffel x PHUNK capsule collection will be available exclusively online starting December 24th.
The new collection will also be available at all Braun Büffel boutiques, starting 1st of December at ION Orchard, VivoCity, Suntec City Mall, and Westgate, as well as selected retail counters in leading department stores.
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