Ramadan’s special spotlight illuminates a story of compassion and community spirit, where a company’s values transcend business to embrace inclusivity and appreciation. In the heart of Singapore’s bustling metropolis, TADA, an e-hailing company, shines with its heartfelt Ramadan initiative.
Imagine a world where every act of kindness reverberates, where the CEO’s personal motivation intertwines with the company’s vision, weaving a flag of unity and understanding among people of different backgrounds. It’s a celebration of solidarity, echoing the values that bind Singaporeans together as a community.
Explore our exclusive interview with the CEO of TADA, Sean Kim, to uncover the depth of this compassionate initiative and the spirit of unity it embodies.
TADA x NPHVA: Fostering Community Through Compassion
Contents
TADA, in partnership with the National Private Hire Vehicles Association (NPHVA), is embarking on a compassionate Ramadan initiative.
Together, they will distribute over 400 sets of halal bento meals weekly to drivers and the wider community at TADA Station in Midview City. This initiative aims to provide respite and nourishment during the fasting practices observed throughout Ramadan.
Sean emphasises, “Our commitment to fostering a seamless and supportive environment for all stakeholders, including our diverse pool of drivers, remains at the core of our initiatives.”
This initiative symbolises a deep appreciation for the dedication, sacrifices, and cultural significance of Ramadan.
Halal Bento Meals Initiative
Can you share what personally motivated you to support the Ramadan initiative and distribute halal bento meals to your drivers and the wider community?
As the CEO of TADA, my personal motivation to support the Ramadan initiative and distribute halal bento meals stems from our core values of inclusivity and appreciation for our driver-partners.
Ramadan is a significant time for many of our driver-partners and members of the wider community, and we recognise the dedication and sacrifices made during this period.
Our commitment to providing a seamless and supportive environment for all our stakeholders, including our diverse pool of drivers, is at the forefront of our initiatives.
The decision to offer halal bento meals not only reflects our respect for cultural and religious observances but also underscores our appreciation for the hard work and dedication of our drivers.
In essence, supporting the Ramadan initiative and distributing halal bento meals aligns with our values of inclusivity, respect, and community engagement, driving us to create meaningful impact and forge stronger connections with our driver-partners and the broader community.
Diversity, Unity & Understanding
How do you believe initiatives like the Ramadan bento distribution contribute to fostering unity and understanding among people of different faiths and backgrounds?
Initiatives like the Ramadan bento distribution play a crucial role in fostering unity and understanding among people of different faiths and backgrounds. At TADA, we believe that inclusivity and respect are fundamental values that guide our actions and initiatives.
By providing halal meals during Ramadan, we show our respect for the traditions and practices of our Muslim driver-partners and community members. We hope to foster a sense of unity, empathy and understanding in the community, where everyone feels valued and accepted.
Beyond the Ramadan initiative, what are your personal aspirations for community engagement and support in the future?
Beyond the Ramadan initiative, my personal aspirations for community engagement and support are rooted in our commitment to creating a positive impact and fostering meaningful connections with the communities we serve.
One of my goals is to continue building a company culture that prioritises social responsibility, diversity, and inclusion. By listening to the needs of our communities, collaborating with stakeholders, and implementing meaningful initiatives, we can create lasting positive change and contribute to building a more equitable and sustainable future for all.
Little TMI’s Corner of Sean Kim
To wrap up, when you’re not busy with work or community initiatives, what are some activities or hobbies you enjoy in Singapore to relax and recharge?
During my free time, I prioritise spending quality time with my family. I also find great joy in playing tennis recreationally. It’s not just a sport for me but also a way to unwind, stay active, and connect with friends and colleagues outside of work.
The competitive yet friendly nature of tennis provides a perfect balance of challenge and enjoyment, allowing me to recharge and rejuvenate both physically and mentally.
And, Ramadan Mubarak to all Muslims and everyone!
For more info make sure to follow Glitz on Instagram and Facebook!
